8 Ways to Increase Your App’s Conversion Rate
There are many definitions for conversion rate but we can express it as the percentage of users who complete a specific action. In simpler terms,...
02 February, 2017 / 1 Comment
Basics of Mobile Programmatic Advertising
Have you heard about Mobile Programmatic Advertising before? If you follow the latest trends you might saw this element in all the reports which refer...
23 January, 2017 / 0 Comments
Best Practices of Snapchat Ads to Drive Installs
Guess which social platform is the second preferred after Facebook. Now, look at the chart below. Was your assumption right? And if people are already engaged...
16 January, 2017 / 0 Comments
Everything You Need to Know About Google Play Search Ads
Your main mission as an app owner is to make as many users as possible to discover your app. For this reason, we remind you...
03 January, 2017 / 0 Comments
7 Best Practices of Content Marketing for Mobile Apps
If you are thinking to create a mobile app and you want to get people interested in your product then you should know that content...
18 December, 2016 / 0 Comments
Everything You Need To Know About Apple Search Ads
Do you remember that 2 months ago we informed you about the launch of App Store Search Ads by Apple? Well, on October 5 Apple launched...
08 December, 2016 / 0 Comments
What are Playable Ads?
Today, ads are getting more elaborated than ever before and it is a good thing because advertisers are looking for methods to attract more users...
25 October, 2016 / 2 Comments
Do You Know How To Do App Indexing On Google?
In every article we highlight the huge number of active apps available, both on Google Play Store and Apple App Store, and the fact that...
18 October, 2016 / 0 Comments
The What, Why And How Of Mobile Moments
What Are Mobile Moments Through mobile apps, brands have the opportunity to be connected with their customers all the time. But what is the optimal period...
11 October, 2016 / 0 Comments
Mobile App Retargeting: Benefits And Best Practices
After creating a mobile app, you follow all the steps in the book to acquire users and increase the number of downloads. For that, marketers...
25 September, 2016 / 1 Comment