ad2campaign is a data-centric mile marketing platform that provides brands and agencies with services such as mobile attribution intelligence and programmatic procurement.

This opens the opportunity for marketers to have greater control over their ad campaigns. The service includes three core modules to enable efficient end-to-end mobile marketing. These are:

• RTB-based programmatic procurement, which maximizes cost efficiency.
• Unified ad delivery that supports 25 rich media, video and standard display type ad units.
• Attribution, allowing brands to track and optimize advertising to sales ratio by source.

Website: http://maas.affle.com/