All About Apps #6: Leveraging Data to Combat Ad Fraud in Mobile UA
In this Episode In this episode of the "All About Apps" podcast, we dive deep into the world of mobile user acquisition (UA) with a focus...
30 May, 2024 / 0 Comments
What Is OEM & What Opportunities Does It Have for Mobile Marketers?
OEMs (App Discovery) have gained popularity in recent years thanks to the native and premium placements offered to mobile marketers. In this blog post, we’ll...
02 January, 2024 / 0 Comments
Top 5 Distribution Channels to Promote Your Mobile App
When promoting a mobile app, employing diverse platforms across many channels is crucial. This strategy amplifies your app's awareness, boosts downloads, enhances customer retention, and...
21 September, 2023 / 0 Comments
Threads vs. Twitter: Exploring the Rise of Meta’s New Social Media Platform
Welcome to our lives, Threads! Threads is a new contender that has emerged, captivating users and stirring up a rivalry with one of the giants of...
12 July, 2023 / 0 Comments
Time-Based Rewards: The Ultimate Engagement Strategy for Mobile Games
Time-Based Rewards ultimate guide is ready! Competition continues in the mobile gaming industry, and customer engagement has become essential for long-term success! Many apps have turned...
21 March, 2023 / 0 Comments
SKAN 4.0: What You Need to Know
The release of SKAdNetwork 4.0 has brought significant updates to the mobile advertising industry that may take some time and effort to adopt. Let’s first...
14 March, 2023 / 0 Comments
How to Make Money Through Affiliate Marketing
Affiliate marketing has emerged as a powerful income stream for individuals and businesses alike. As the digital landscape continues to evolve, affiliate marketing offers a...
17 February, 2023 / 0 Comments
Growing your App Brand: A Guide 2023
As app marketers look to the future, one of the most important aspects of success for their app’s growth is developing effective branding strategies. As...
27 January, 2023 / 0 Comments
App Gamification Strategies: How to Increase Engagement and Retention?
The use of gamification in mobile apps is on the rise, with many companies using it as a way to increase user engagement and retention....
13 January, 2023 / 0 Comments
100+ Websites to Promote Your Mobile App (App Store & Google Play) in 2024
Here is a great guide for free app promotion sites! This list is updated on May 2024! App marketing isn't just about advertising; it's a multifaceted...
18 December, 2022 / 0 Comments
Take Your App to the Next Level with Concentrated Marketing
In the ever-changing and highly competitive mobile marketing industry, targeted marketing strategies are essential for an app's success. Concentrated marketing is an effective approach for...
16 December, 2022 / 0 Comments
13 Best Mobile Marketing Tips for the Holidays
The Holiday Season is a spectacular opportunity for app developers to grab users’ attention and popularize their apps! By crafting holiday-themed strategies, you can increase...
14 December, 2022 / 0 Comments